Which voice represents the customer's perspective in Lean?

The Voice of the Customer (VOC) is the term that represents the customer's perspective in Lean. It encompasses the needs, requirements, and expectations of the customers regarding products or services. Understanding the VOC is crucial in Lean methodologies as it allows organizations to align their processes and improvements to better satisfy customer demands, ultimately leading to enhanced value delivery.

In the context of Lean, prioritizing the VOC helps in identifying the areas where improvements are necessary to meet customer expectations, ensuring that the final product or service closely aligns with what the customer truly desires. This focus on the customer helps organizations reduce waste, improve efficiency, and create a more customer-centric approach.

The remaining options refer to different perspectives that are essential in their own right but do not capture the customer's viewpoint. The Voice of the Business (VOB) focuses on the goals and needs of the organization, emphasizing profitability and business objectives. The Voice of the Process (VOP) pertains to the internal processes and their performance, aimed at efficiency and effectiveness rather than customer satisfaction. The Voice of the Regulator (VOR) relates to compliance and regulatory requirements that an organization must meet, which may not always align with customer preferences.

Overall, the VOC is vital for organizations aiming to achieve continuous improvement while ensuring customer